Digital Culture For All

Company

SMK Open is the digital platform of the Statens Museum for Kunst (SMK), Denmark’s National Gallery. It provides free and open access to a vast collection of over 260,000 artworks.

The Challenge

How might we make museum collections more engaging and accessible to broader audiences?

My Role

Led user research and co-creation workshops to identify needs and prototype a feature concept for engaging with digital museum collections.

Impact

Contributed to the museum’s long-term innovation agenda by surfacing user expectations for public digital collections.

Read the full case here (opens in an new tab).

Process

Conducted a channel and touchpoint audit to understand how users encountered the service.
Conducted user interviews, surveys and usability tests to understand current engagement with the platform.
Facilitated co-creation workshops with museum users.
Synthesized findings into a concept proposal for a new digital feature.
Delivered insights and documentation to SMK’s digital department.

Writing